When you search for something on the internet, you type in words that describe what you’re looking for. These words are called “keywords.” Long-tail keywords are made up of three or more words and are extremely detailed and specific in nature.
– Less competition: Long-tail keywords are more specific, which means there is less competition for them. That can make it easier for websites to rank higher in search results. – More targeted traffic: This can lead to more targeted traffic, which means people who are more likely to be interested in what you have to offer. – Higher conversion rates: That means they are more likely to take action, such as making a purchase or filling out a form.